OUR STORY
How it all started...
Sarah Spooner is the owner and founder of Four Sisters Boutique and FSB Designs. Born and raised in Omaha, Nebraska, Sarah has always had a passion for entrepreneurship, something that runs deeply in her family. Her grandfather owned Milder Manor, a nursing home in Lincoln, Nebraska, and her grandmother was a wedding dress buyer for Kilpatrick’s, later becoming Younkers, inspiring Sarah’s love for fashion, creativity, and building meaningful connections with people. What started as a dream inspired by her grandmother Frances and her three sisters has grown into an incredible business and community she is deeply proud of today.
Sarah opened Four Sisters Boutique in Omaha, Nebraska in March 2015 at just 26 years old with a vision of creating a shopping experience that felt personal, welcoming, and full of unique styles. Eleven years later, the business has grown into a boutique with 20+ employees, an online store that ships worldwide, and a loyal customer community both in-store and online.
How it’s grown...
As the business evolved, Sarah launched FSB Designs, the creative and custom merchandise division of the company. Through FSB Designs, Sarah and her team design and produce custom apparel, graphics, and merchandise for businesses, schools, organizations, and collegiate collaborations. Their focus is creating pieces people genuinely want to wear while helping brands bring their vision to life in a fun and creative way.
Over the years, Four Sisters Boutique has become known for its unique collections, strong social media presence, and signature graphic apparel lines, especially collegiate and Nebraska-inspired pieces. What means the most to Sarah, though, is the team and community behind it all. Watching the business grow from a small idea into something that supports women, reaches customers across the world, and continues to evolve creatively has been the most rewarding part of the journey.
At the heart of everything Sarah creates is the goal of helping women feel confident, inspired, and excited about fashion, whether they’re shopping in Omaha or online from across the country.
Get to know us personally on social media! Follow us on Instagram (@foursistersboutique) for a behind the scenes look at our day to day, outfit inspo and more.
We at Four Sisters Boutique love to hear from our shoppers. DMs, emails, and tags of you wearing our clothing inspire us and truly make our day!
Thank you for being a part of our family and supporting our small business.
Meet the Four Sisters
Beginning with Sarah Spooner’s great-grandfather, Russian immigrant Hyman Osoff, retail runs in the family. Hyman Osoff arrived in America with $17 to his name, worked hard and became the owner of Osoff’s Hardware – initially located on 16th and Davenport in Omaha, Nebraska. Osoff had four daughters; Pearl, Frances, Roselle, and Evelyn – locally known as “The Beautiful Osoff Girls.” Spooner says, “I wanted a store with a story,” and by dedicating her store to these four sisters, she found that.
The oldest, Pearl, was the prim one, rarely seen with a hair out of place. She refused to wear white shoes after Labor Day and was one of the last women in Omaha to wear slacks because she did not consider them proper for women.
Frances, Spooner’s grandmother, was known as the fashionista. She was described as sophisticated, trendy, and had the stature to wear anything with confidence. In her occupation as a head of the bridal department in Yonkers, she made every bride feel like a movie star. “She was classy, stylish, and really cared about her clientele,” says Spooner, who would make her grandmother proud with her success in Four Sisters Boutique.
Roselle, the golden one, moved to Los Angeles, California, after college and embodied the West Coast lifestyle. Roselle is the only sister still with us and is now 98 years old.
Evelyn, the youngest sister, was known as the perky one. She had a talent for singing and dancing, and her clothes often reflected her colorful personality.
With each of their personalities in mind, Spooner did her best to honor each individual style within the design process of the store: from the interior design to the shopping bags, the window displays to the website, Sarah Spooner has an eye for detail that these four sisters would have been proud of.
How it all started...
Born and raised in Omaha, Nebraska, Sarah Spooner's journey into the world of fashion began with her grandmother's captivating tales of bridal markets in New York City. Frances, one of the Four Sisters, ignited Sarah's passion for fashion as she told stories of her role as a wedding dress buyer for Younkers, a division of the renowned department store, Macy's. These stories, filled with glamour and style, planted the seeds in Sarah's heart to create a unique shopping experience in her hometown.
After completing three years of study at the University of Kansas, Sarah returned to her roots in Omaha to finish her education at the University of Nebraska - Omaha, immersing herself in the small business entrepreneurship program. It was during her recovery from minor surgery in 2011 that Sarah experienced a moment of clarity – the realization that it was time to turn her lifelong dream of owning a women's clothing boutique into a reality.
Driven by her passion and fueled by years of networking, research, and meticulous planning, Sarah's vision took shape. In March 2015, the doors of Four Sisters Boutique opened to the public. Named in honor of her grandmother Frances and her three sisters, the boutique seamlessly blends tradition with contemporary flair, catering to women of all ages.
And since then...
As the boutique flourished, Sarah recognized the importance of embracing the digital landscape. Within months of its brick-and-mortar debut, Four Sisters Boutique launched its online store, extending its reach beyond Omaha to customers across the United States. This strategic move allowed fashion enthusiasts nationwide to discover the unique styles curated by Sarah and her team of 20 women.
Today, Four Sisters Boutique stands as a testament to Sarah Spooner's entrepreneurial spirit and her unwavering dedication to her craft. With its blend of timeless elegance and contemporary charm, the boutique offers a curated selection of clothing and accessories that celebrate individuality and style.
Get to know us personally on social media! Follow us on instagram (@foursistersboutique) for a behind the scenes look at our day to day, outfit inspo and more.
We at Four Sisters Boutique love to hear from our shoppers. DMs, emails, and tags of you wearing our clothing inspire us and truly make our day!
